Email Marketing

Let's build your email flow.

Eight emails that welcome every new lead, tell your story, share your best free resources and invite them to work with you. This form gives us everything to set up your account and write them in your voice. It saves as you go, so answer what you can and come back for the rest.

Step 1 of 10 Progress saved
Section 1 of 10

Account Basics

What we need to open your email account.

The name leads know you by, e.g. RISE by Coach Jordan.
The best email and phone for your account. We'll send your login here.
Your emails and booking calendar run on this.
Leave blank if we're building it for you.
Section 2 of 10

Your Sending Domain

So your emails come from you and land in the inbox.

Your emails will send from your own website domain, like coach@yourbrand.com. That protects your inbox placement and keeps it separate from every other coach. Please don't enter any passwords here. We'll set up access with you securely after you submit.
Wherever you bought it or pay for it each year.
e.g. you read coach@yourbrand.com in Gmail (Google Workspace) or Outlook.
The name leads see in their inbox, e.g. Coach Jordan, Alex Rivera, Sam from Iron Club.
e.g. coach, hello or your first name. It goes on your domain, so "coach" becomes coach@yourbrand.com.
Section 3 of 10

Your List

Who you're already emailing.

A new sending domain needs 2 to 4 weeks to build trust with Gmail and Outlook. We'll bring your list over in stages, starting with the people who open your emails, so nothing gets flagged as spam.
A CSV export from your current platform. You can also send it later.
Upload your list
CSV or Excel, tap or drag here
Section 4 of 10

Your Look

We design your email template first, then fill in the words.

Every version you have: full color, white, black, icon only.
Upload your logo files
PNG, JPG, SVG or PDF, tap or drag here
Hex codes if you know them (e.g. #EA8D5C), or just describe them.
3 to 6 photos that feel like you: training, coaching, candid. Skip any you already sent us for your website.
Upload photos of you
High quality, portrait or landscape
Brands or coaches whose emails you actually open, and what you like about them. Screenshots help.
Upload screenshots
Optional
Section 5 of 10

Your Story

This becomes your "my story" email. Write like you talk.

If you have, we'll reuse the story you gave us there, so this section is optional.
Where you started, what you tried, what finally worked, and why you coach now. Don't worry about writing it well.
One moment where things changed. A photo, a doctor's visit, a comment someone made.
e.g. "Lost 40 lbs in 2021 and kept it off", "500+ clients coached", "10 years training".
Record a voice note or short video telling your story and upload it here. We'll write from it.
Upload a voice note or video
Any length, tap or drag here
Section 6 of 10

Your Method

How you get clients results, step by step.

One email walks leads through how you coach, like Coach Jordan's RISE Method: four phases from Reset to Everyday habits. It shows leads there's a plan, not just motivation.
3 to 6 steps a client goes through with you. A name and one line each is plenty.
e.g. no food rules, training built around your schedule, weekly voice-note check-ins.
Section 7 of 10

Your Free Gifts

Three freebies that give leads a reason to open every email.

Three of your emails each hand the lead a free guide: a starter workout, a nutrition guide and a mindset or consistency guide. Upload any you already have. For the rest, we can create them with you.
e.g. 3 beginner workouts you can do at home, no gym needed.
Upload your workout guide
PDF or images
Home or gym, beginner or advanced, how many workouts, or the different gift you'd like to give.
e.g. how to build a plate, protein made simple, eating out without starting over.
Upload your nutrition guide
PDF or images
Your food philosophy in a sentence, any meals you always recommend, or the different gift you'd like to give.
e.g. a 7-day reset, what to do after an off day, a habit checklist.
Upload your guide
PDF or images
The mindset shift you teach most, or the different gift you'd like to give.
Section 8 of 10

Client Results

Proof that your coaching works for people like them.

Before-and-afters with the result, e.g. "lost 40 lbs". Skip any you already sent us for your website.
Upload transformation photos
3 to 5 is perfect
Short quotes in your clients' own words. Screenshots of messages or reviews work too, just upload them below. Two or three makes a big difference.
Upload testimonial screenshots
DMs, texts, reviews
Section 9 of 10

Your Voice

So every email sounds like you wrote it.

What they tell you in DMs and on calls, e.g. "I always start over on Monday".
These become the quotes in your emails, e.g. "Progress over perfection."
e.g. "diet", "bikini body", pushy sales lines.
e.g. "In your corner, Coach Jordan".
Section 10 of 10

Your Offer

Last one. The last two emails invite leads to join you.

e.g. RISE 1:1 Coaching.
Leads who read all your emails get a reason to join now.
We'll email you a confirmation, and your NOWFit team will follow up here.

Got it, thank you!

Everything's in. We'll start by setting up your account and sending domain, then design your email template. Your NOWFit team will follow up if we need anything else.